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It's not easy to come up fresh ideas for your social media posts every day. Here are seven easy to follow tips on types of winning content you can create easily.
1. Questions and Answers
Questions and Answers make up great...
What kind of jobs and roles are there in Digital Marketing in 2018
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The number of job titles and descriptions at agencies that deliver digital marketing solutions is an ever increasing list. What are the roles involved and where do they fit in in the digital product cycle? Ever day in this...
3 Kinds of Content that help you plan your content marketing strategy
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Content marketing is still quite the favorite marketing tool for most brands – so here are three types of content that you should be planning for. These content buckets really cover the kinds of content that you need to...
Today's consumer is ready for one-to-one marketing. In a segment of One.
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Forget demographic segmentation – today's consumer is a segment of one. As technology is re-writing the rules of marketing, media and brand communication – and the main driver seems to be mobile – today's consumer is empowered with...
5 Ways to get your Paid Social Strategy right
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Here are 5 ways to get on the right track for a solid paid social media strategy. As brands are being compelled to turn to paid social, with organic really being forced and downgraded by platforms, it becomes important to remember...
6 Simple Steps to Win with Content Marketing
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Content marketing is still, in some quarters of marketing, a darling of the industry. In fact, it morphs and gets better with time – as types of content change and evolve. Here are six ways to get your content marketing strategy...
7 Easy Steps to Launching your Brand's Social Media Campaign
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Follow these seven simple steps to launch a successful social media campaign for your brand. Whether you are a SME or a large business, a digital marketer or an agency, these easy to follow steps are essential for a social media campaign...
2018 Trend: How AI will drive ad targeting and frequency to improve efficiency
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How many times does your brand's message or ad needs to be exposed to your audience for them to act on it? While there are no definitive numbers out there, and many marketers use tools such as econometric modeling to figure out an...
Top jobs in Digital and Social Media at agencies and Brands for 2018
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The number of job titles and descriptions at agencies that deliver digital marketing solutions is an ever increasing list. What are the roles involved and where do they fit in in the digital product cycle? Ever day in this connected...
