What's Trending in Digital Marketing in May 2017

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Here are some useful links to posts and articles which will help you stay on trend in the world of Digital Marketing for May 20017. Just click on the links below...

News and Trends

Digital media gets a chance to clean up their acts 

The Rise of Online Video on the TV Screen  

Facebook Is Working on Technology That Lets You Type and Control VR Devices With Your Mind 

Why beauty brands are betting on augmented reality 

UAE tops advertising spending in Gulf region

Which channels do marketers really use?

What do Facebook’s new VR and AR platforms mean for marketers? 

Google launches Optimize : Free A/B testing tool for all 

Reports, How To's & White Papers

5 Things Brands Need to Know About Marketing to Moms [Infographic] 

4 Tips to Keep Your Brand Coherent Across Platforms 

How to effectively bring science to marketing 

The five key steps towards understanding the customer journey  

Want to do content marketing in FMCG? Here’s four things you need to know 

Five keys to managing your online reputation in Google search 

Should marketers be able to prove the ROI of influencers? 

Can pharma companies effectively use influencer marketing? 

4 Key Teachable Moments for Marketers Who Create Mobile Content 

Social Media and Content

Marketers Talk Too Much, or Always Circle Before You Social 

Social commerce: Why basic bots and buy buttons are not enough 

4 Tools for Garnering More Social Media Engagement 

How to Create Effective Social Media Reports [Infographic] 

Is a second Facebook News Feed in the works? What you need to know 

Here Are the Changes Facebook Introduced for Video Metrics in Page Insights 

What do Facebook’s new VR and AR platforms mean for marketers? 

Search, SEO, PPC, Programmatic

3 predictions about the future of SEO (

With Brand Safety in Focus, Digital Advertisers Are Quickly Shifting Toward Direct Programmatic 

AdWords Expanded Text Ads could get even longer with second description line test

SEM Mistakes to Avoid 

Google’s location tracking is better now than ever before 

Mobile Marketing

Five essential mobile moments and how brands can take part in them 

10 mobile marketing trends to watch in 2017 

How Do People Use Virtual Assistants on Their Smartphones? 

Marketers Still Struggling With App-User Retention 

If Anyone Is Going to Buy Directly from a Chatbot, It’s Millennials 

Web Design & Development

Website design briefs: Be very careful what you ask for

What web designers can learn from web developers 

9 Best Responsive Web Design Frameworks 

Infographics

Exploring the effectiveness of native ads

What makes a good headline 

The Great Divide in Content Marketing 

5 Factors of Ad Viewability 

SEM Mistakes to Avoid 

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