6m to read /
Is your brand using Snapchat yet? Snapchat has a huge following with both Millennials and Gen Z users, so if those are the audeiences you’re trying to reach and engage, and tell a innovative brand story, Snapchat is the way...
How to Engage your Audience with the Visual Power of Instagram
6m to read /
People come to Instagram for visual inspiration and the simple design allows captivating visual storytelling. Here's how to best engage your audience and inspire them with the visual power of Instagram.
Instagram is a...
Power up your Twitter content in these easy ways
6m to read /
Twitter is still a very useful, easy to engage with your audience on social media channel for brands. Here are some simple ways to power up your twitter content. Twitter's mission on their website is: "To give everyone...
Digital Marketing Strategy and Execution Planning made Simple
5m to read /
Digital marketing is an absolute essential in any marketers overall plan. Getting the basics right for a digital marketing strategy, and planning on how to use it isn't difficult. Here's how to keep it simple...
Ideally,...
Google Maps now open for Ads and Brand Pins: Great for Mobile
3m to read /
Google is introducing ads that will pop up in search results in Google Maps. Pins marking advertisers' locations will also pop up directly on the map portion of the results screen. Google announced this in their blog...
Winning Content Strategy: Always share something valuable and useful
5m to read /
Content marketing, when done right, is about giving something away – for free – sharing something with your audience that is useful and valuable for them. That's how you create an experience that your target audience will enjoy,...
Mobile Marketing: Native App or Responsive Website? Which one's right?
5m to read /
Marketers today usually have to choose between developing a native app or a responsive website for their mobile marketing strategy. Here are the pros and cons of both to help you choose one, or go for both, depending on...
Setting Social Media Goals and Tracking Success Made Simple
5m to read /
One of the key elements of social media marketing is setting goals and tracking how you succeed at achieving them. It isn't difficult, but it needs a well planned approach and it needs a structure. Here we see how to simplify...
15 Kinds of Advertising, Marketing, Media or Specialized Agencies
9m to read /
What kind of agency is right for your brand? With at least 15 different types of agency models, it is important to know who does what.
The advertising, marketing and media agency and service scenario in our connected world...
