Adidas are launching a viral (created by 180 Amsterdam) about a South African boy who keeps an accurate and obsessive count of goals scored by players wearing the F50 shoe. He paints the tally on to a wall poster for the shoe. Simple creative, but a...
Corporate Social Media: Do you have a policy?
More and more brands are getting into Social Media these days here in the Middle East, and save for a few well organized ones, I've mostly seen fairly disjointed, unstructured, unplanned efforts. There seems to be a lack of social media policy. Which...
