Dubai's SmartCity wifi move: Mohammad Bin Rashid Boulevard goes wireless- for free!



In one of the first visible moves towards Dubai Smart City, telecom provider du and Emaar have joined hands to provide free wifi access across the entire length of Mohammad Bin Rashid Boulevard in Downtown Dubai. This means that visitors to one of Dubai's top attractions will enjoy free wireless connectivity across the entire 3.5-km-long Mohammad Bin Rashid Boulevard, the bustling heart of the community. Salut!

The initiative follows the ‘Smart City’ project announced by His Highness Shaikh Mohammad Bin Rashid Al Maktoum, UAE Vice-President and Prime Minister and Ruler of Dubai, with the objective of providing all Dubai residents with high speed internet in public places and ‘live’ services and information. Dubai Mall already has free wifi across its entire footprint, and now, even outside, connectivity and smart access to all things online will be free.

Earlier this week Dubai Police launched their app for iPhone and Android, and it is a clever little gem that every smartphone enabled Dubai resident should get. This and other useful apps will be accessed free ion the Dubai Downtown area from today.

Othman Sultan, Chief Executive Officer of du, said: “Today’s announcement marks a definitive step towards realising the vision of His Highness Shaikh Mohammad for Dubai as a progressive and global Smart City like no other. Achieving this vision is a collaborative effort; our role as a telecom company is to leverage technology to more convenience, more fun and more happiness for people, anytime, anywhere, in a more connected world. The investments we have made in a future-proof network infrastructure are designed to cater to the future needs of our customers and meet the aspirations of a Smart City at large.”

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